Building Svaraa by Kalamandir – A Power-Packed Magento Jewellery eCommerce
Client Background
Based in Surat, India, Svaraa is the digital-first jewellery brand of Kalamandir Jewellers, known for its craftsmanship and modern retail presence. With one Magento-powered website and 4 physical stores currently, Svaraa’s ambitious plan is to expand to 15+ stores by 2026. To match this vision, they needed a future-ready eCommerce and omnichannel ecosystem built on Magento.
My Involvement (Namrata Sangani)
I, Namrata Sangani, led the delivery and development team of 15+ experts, overseeing end-to-end execution — from planning and architecture to custom development and integrations. The goal was to build a highly scalable system aligned with Svaraa’s long-term growth.
Key Highlights Delivered
- Magento Open Source foundation with 200+ custom-built modules dedicated exclusively for Svaraa.
- Omnichannel presence with full POS system integration.
- 150+ third-party module integrations from multiple vendors.
- Monthly Plan Offer Module for flexible jewellery subscriptions.
- Barcode integration + Single-click Barcode Pricing Recalculation & Settlement.
- Configurable Products at Scale – with 900+ simple products linked to a single configurable SKU.
- LiteMage Caching for unmatched performance.
- Gati ERP Integration for smooth supply chain management.
- Fulfillment Prediction Module for accurate delivery timelines.
- Single-click Pricing Recalculation Module for gold, diamonds, and markups.
- Real-Time Inventory Management across online and offline POS.
- Cash Credit & Gold Credit Enablement to empower customers.
- RMA & Affiliate Program Integration for customer trust & brand growth.
- High-end server configuration for scalability & uptime.
Client Impact
- Seamless omnichannel shopping – unified online & offline experiences.
- 40% faster site speed with LiteMage & server optimization.
- Real-time inventory accuracy across stores, preventing overselling.
- Scalable catalog handling — 900+ child products without performance drops.
- Trust-driven shopping with delivery prediction and gold credit features.
- Future-proof architecture supporting Svaraa’s vision of 15+ stores by 2026.
Conclusion
Delivering Svaraa was not just about building a Magento website — it was about engineering one of the most complex and powerful Magento ecosystems in the jewellery industry. With one website and 4 physical stores today, the system is already future-ready to seamlessly scale Svaraa’s presence to 15+ stores globally by 2026.